Successful marketing extends beyond sales. Building long-term connections with consumers, sponsors, and other relevant parties is also important. Value actual involvement and create trust to build loyal relationships.

Disruption can prompt backlash. Yet, such negative feedback might signal a product’s innovative success, challenging the status quo and unsettling established industries.

One time, when I had lunch with one of my friends…

Our hearts go out to the people of Auckland as they deal with the devastating floods…

Are you suffering from economic inflation?